Key highlights 

  • Vertical focused e-tailer is processing 6,000 orders per day
  • More than 250,000 visitors on the website per day
  • Touched the milestone of 300,000 loyal customers
  • One million orders from loyal customers

Mobile and tech accessories e-tailer , retains its position as India’s largest online retailer for mobile and tech accessories, by crossing the 5 million mark, in terms of number of orders shipped since October 2014. The site receives more than 250,000 visitors per day on an average. The customer base of has crossed 3.5 million of which 300,000 loyal customers have placed over one million orders. In the recently announced Q3 results, the company announced revenue increase of 19% on year-on-year compared to same period FY 16-17 while the losses have come down from 21% to 12%.

Notably, is the only Indian e-tailer (owned by Indian shareholders) and the legal entity is owned/ operated by a public listed company., which started operations in late 2014, has the distinction of being the first player focused on mobile and tech accessories vertical in the country. Today, it processes more than 6,000 orders a day on an average. With the addition of 18,000 sq. ft. facility in Kurnool (Andhra Pradesh ) earlier this year, this is projected to increase to 10,000 orders per day for the upcoming financial year.

Apart from Kurnool, has a fulfilment center in New Delhi too. From these fulfilment centers, shipped 39% orders to south zone, 24% to west zone, 22% to north zo   ne, 12% to east zone and 3% orders to central zone of the country for the period April 2017 – Feb 2018. Owing to complete control of inventory through its own fulfilment centers and stringent three-level quality check, the company enjoys loyal customer base of 3 lakh customers – a commendable feat by industry standards.

Mr. AmeenKhwaja, CEO of Palred Online Technologies PvtLtd( said, “It is the trust of our customers, which has helped us achieve the milestone of 5 million orders. We are grateful to our loyal customers who have displayed their trust in our products. While quality comes at a cost, it need not be exorbitantly priced and unreasonably expensive – that is the core belief driving our business. We are in the business of democratizing fast tech accessories, by making high quality mobile accessories available to everyone.”

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