Sugal & Damani Group, India’s leading pioneers of the government-licensed lottery industry, have now announced their foray into the digital lotto business.
The group is all set to take the lotto segment in India to the next level with its new digital lotto platform – Luckykhel, which will be available to play in the states of Maharashtra, Goa, Punjab, Arunachal Pradesh, Sikkim, Nagaland and Mizoram.
Luckykhel is specifically designed to ease the process of buying and playing lotto, keeping in mind the demands and preferences of today’s digitally-inclined population. It is an exciting and engaging platform with technological superiority, operational efficiency as well as strategic & qualitative edge, with the objective of serving as a platform for internationally acclaimed lotto games in India.
Luckykhel will exhibit 9 different lottos sanctioned by various state governments with winning prizes of INR 10,000 to INR 2.5 Crore and more.
Participants (18+ only) can visit this digital platform and purchase the tickets of the lotto’s of their choice through a secure online payment system. Results of the draw conducted by the respective State Government are announced on the specified time mentioned in the individual lotto’s section.
Commenting on the new venture, Sugal & Damani’s company official said, “We feel proud and happy to announce the launch of the first-of-its-kind AI-powered platform in India for lotto games. Lotto has been present for decades in our country and around the world but it has been catered only traditionally without the implementation of technological advances. We wanted to change that and deliver a product which is meant for today’s tech-savvy generation.”